[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.lucasa.cz\/vliv-medii-vliv-internetu\/#Article","mainEntityOfPage":"https:\/\/www.lucasa.cz\/vliv-medii-vliv-internetu\/","headline":"Vliv m\u00e9di\u00ed, vliv internetu","name":"Vliv m\u00e9di\u00ed, vliv internetu","description":"Jedn\u00edm z m\u00e1la \u00fa\u010dink\u016f nov\u00e9 komunika\u010dn\u00ed technologie, je tendence k internacionalizaci masov\u00e9 komunikace. Velk\u00e1 p\u0159ita\u017elivost sledov\u00e1n\u00ed internetov\u00fdch zpr\u00e1v a informac\u00ed z cel\u00e9ho sv\u011bta vede k procesu kultivace a kulturn\u00ed asimilaci, jeliko\u017e div\u00e1ky neust\u00e1le vystavuje selektivn\u00edmu pohledu spole\u010dnosti na v\u0161echny aspekty \u017eivota. Pro\u010d vlastn\u011b maj\u00ed lid\u00e9 sklony uchylovat se k medi\u00e1ln\u00edm technologi\u00edm? Cht\u011bj\u00ed za\u017e\u00edt smyslov\u00e9 pro\u017eitky ve vizu\u00e1ln\u00ed podob\u011b, cht\u011bj\u00ed m\u00edt...","datePublished":"2023-05-05","dateModified":"2023-05-05","author":{"@type":"Person","@id":"https:\/\/www.lucasa.cz\/author\/#Person","name":"lucasa.cz\n","url":"https:\/\/www.lucasa.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/aa16db3f0f92015edeb6ced2fbc10116de89c6b4888114a368937de5fe58241b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/aa16db3f0f92015edeb6ced2fbc10116de89c6b4888114a368937de5fe58241b?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"lucasa.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.lucasa.cz\/wp-content\/uploads\/img_a304230_w2364_t1515272237.jpg","url":"https:\/\/www.lucasa.cz\/wp-content\/uploads\/img_a304230_w2364_t1515272237.jpg","height":0,"width":0},"url":"https:\/\/www.lucasa.cz\/vliv-medii-vliv-internetu\/","about":["Internet"],"wordCount":405,"articleBody":"Jedn\u00edm z m\u00e1la \u00fa\u010dink\u016f nov\u00e9 komunika\u010dn\u00ed technologie, je tendence k internacionalizaci masov\u00e9 komunikace. Velk\u00e1 p\u0159ita\u017elivost sledov\u00e1n\u00ed internetov\u00fdch zpr\u00e1v a informac\u00ed z cel\u00e9ho sv\u011bta vede k procesu kultivace a kulturn\u00ed asimilaci, jeliko\u017e div\u00e1ky neust\u00e1le vystavuje selektivn\u00edmu pohledu spole\u010dnosti na v\u0161echny aspekty \u017eivota. Pro\u010d vlastn\u011b maj\u00ed lid\u00e9 sklony uchylovat se k medi\u00e1ln\u00edm technologi\u00edm? Cht\u011bj\u00ed za\u017e\u00edt smyslov\u00e9 pro\u017eitky ve vizu\u00e1ln\u00ed podob\u011b, cht\u011bj\u00ed m\u00edt reprezentativn\u00ed sd\u011blen\u00ed, kter\u00e1 jim jsou nab\u00edzena jako celek, cht\u011bj\u00ed medi\u00e1ln\u00ed realisti\u010dnost, cht\u011bj\u00ed b\u00fdt soukrom\u00fdm p\u0159\u00edjemcem a maj\u00ed z\u00e1jem o vytv\u00e1\u0159en\u00ed interaktivn\u00edch vztah\u016f. Pro\u010d ale tou\u017e\u00ed odkr\u00fdt v\u0161echna tajemstv\u00ed a v\u011bd\u011bt o m\u00edstech, kter\u00e1 jsou pro n\u011b vzd\u00e1len\u00e1 jak kulturn\u011b tak i geograficky?Chud\u0161\u00ed a men\u0161\u00ed zem\u011b jsou v\u00edce otev\u0159en\u00e9 k tomu, aby p\u0159ij\u00edmaly zahrani\u010dn\u00ed medi\u00e1ln\u00ed produkce. Lid\u00e9 mohou proti napaden\u00ed jejich kultury kl\u00e1st odpor, nebo si j\u00ed p\u0159etvo\u0159it tak, aby vyhovovala jejich m\u00edstn\u00ed kultu\u0159e a d\u00e1le j\u00ed roz\u0161i\u0159ovali podle sv\u00e9 tvo\u0159ivosti. Dal\u0161\u00ed rozvoj m\u016f\u017ee b\u00fdt kreativn\u00ed a v n\u011bkter\u00fdch p\u0159\u00edpadech i p\u0159\u00ednosn\u00fd. Pokud se kultura dob\u0159e ovl\u00e1dne, nemus\u00ed siln\u011bj\u0161\u00ed kulturn\u00ed identita oslabit tu slab\u0161\u00edInternetov\u00e9 vys\u00edl\u00e1n\u00edovliv\u0148uje lidskou zku\u0161enost na z\u00e1klad\u011b v\u011bku, pohlav\u00ed i spole\u010densk\u00e9ho postaven\u00ed. Je jen na lidech, jak se k tomuto m\u00e9diu postav\u00ed a zda si nechaj\u00ed diktovat podm\u00ednky sv\u00e9ho \u017eivota.M\u00e9di\u00edm byly umo\u017en\u011bny zm\u011bny v komunika\u010dn\u00edch technologi\u00edch (nap\u0159. satelity), aby distribuovaly obsahy v celosv\u011btov\u00e9m m\u011b\u0159\u00edtku stejn\u011b jednodu\u0161e a rychle jako v mal\u00e9m okrese \u010di regionu i n\u011bjak\u00e9 zem\u00ed.Evropsk\u00e1 kulturaje ohro\u017eena nadn\u00e1rodn\u00edm importem kultury. M\u00e1 v\u011bt\u0161\u00ed sklon b\u00fdt komercializovanou kulturou. Satelitn\u00ed prostor jednozna\u010dn\u011b ukazuje, jak se medi\u00e1ln\u00ed kan\u00e1ly a jejich obsah rozp\u00ednaj\u00ed po cel\u00e9m sv\u011bt\u011b.Na\u0161e spole\u010dnost je konzumn\u00ed spole\u010dnost. K ni\u010demu pevn\u011b nelne, z\u00e1vazky mohou b\u00fdt jen do\u010dasn\u00e9, \u017e\u00e1dn\u00e9 touhy v n\u00ed nejsou uspokojen\u00e9, jeliko\u017e p\u0159ijdou dal\u0161\u00ed. Jednodu\u0161e v n\u00ed plat\u00ed pom\u00edjivost.                                                                                                                                                                                                                                                                                                                                                                                        3.4\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Vliv m\u00e9di\u00ed, vliv internetu","item":"https:\/\/www.lucasa.cz\/vliv-medii-vliv-internetu\/#breadcrumbitem"}]}]